Roemer Capital Valuation Capital
Stop guessing. Start valuing.
Founders obsess over pricing their product. They run experiments. They watch conversion.
Then they treat valuation like a vibes check.
The irony is brutal. You would never price your product without a framework. Yet you let your company value live in a slide deck and a dream.
That ends here.
Meet the Roemer Capital Valuation Calculator. A simple question and answer flow that turns messy assumptions into a structured estimate you can defend.
What this tool actually does
It does not predict your exit. It does not replace a full diligence process.
It gives you a clear, investor grade first estimate based on how investors think: revenue multiples, growth quality, profitability, concentration risk, market position.
You feed it a few concrete facts. It returns three things you can use today:
- A point estimate for company value
- A range that reflects realistic market variance
- A short rationale that explains the adjustments
No magic. Just a transparent method.
The engine behind the estimate
1) Start with the right lens: your sector
Investors price by pattern. The tool picks a starting multiple from your sector.
Examples: SaaS 6x, FinTech 6x, Marketplace 5x, E Commerce 2x, Digital Services 1.5x, AI or ML 7x, Healthcare 4x, FoodTech 3x.
There is a full list inside the tool, including DeepTech, Biotech, Web3, Logistics, Energy, Consumer, Travel, Media, EdTech, Mobility, Chemicals, Industrial, Infrastructure, and classic Food and Beverage.
2) Anchor to real revenue
Startwert equals your 2024 revenue times the sector multiple.
Why 2024: it is the freshest full year that is not pure forecast land.
3) Reward or penalize growth against your sector benchmark
Each sector has a growth benchmark. The tool compares your CAGR to that benchmark.
For every 10 percent you are above the benchmark, the multiple goes up by 0.1.
For every 10 percent below, it drops by 0.1.
Simple. Fair. Context aware.
4) Apply the Rule of 40 where it matters
Subscription driven businesses live and die by the mix of growth and profitability.
Rule of 40 score equals revenue growth percent plus EBITDA margin percent.
Adjustments:
Less than 30 means minus 20 percent.
30 to 40 means no change.
40 to 60 means plus 20 percent.
More than 60 means plus 40 percent.
5) Reflect how you make money
Subscription gets a plus 15 percent.
Project heavy gets a minus 10 percent.
Other models stay neutral.
6) Account for concentration risk
Top three customers under 30 percent of revenue means no change.
30 to 50 percent means minus 10 percent.
Above 50 percent means minus 20 percent.
7) Normalize for owner costs
Excessive owner compensation is added back. Clean P and L. Clean signal.
8) Note investment needs
You can input near term investment needs. This is information for context. It does not distort the operating value.
9) Score market position and resilience
Quality leader plus 10 percent.
Technology or innovation leader plus 15 percent.
Price leader minus 10 percent.
Crisis impact low plus 5 percent. Medium minus 5 percent. Large minus 15 percent.
10) Keep growth blockers honest
Pick the real obstacles: distribution, product, competition, technology, other.
Choose more than two and the model applies minus 10 percent. Focus beats wishful thinking.
How the flow works
You move through five short sections.
- Purpose
Sale, capital raise, or curiosity. This is context only. - Sector
Choose your sector. This sets the starting multiple and the growth benchmark. - Structure
Founding year and headcount. Select growth blockers. The tool uses these to set expectations and apply a small realism check. - Profitability and revenue
Enter revenue for past years and the estimate for 2025. The tool computes CAGR and applies growth and Rule of 40 adjustments. You can add EBITDA or net profit for 2023 to 2025 if available. Choose your revenue model. Enter owner costs. Add near term investment needs. - Market
Pick your market position. List up to three competitors. Add a short note on differentiation. Rate your crisis sensitivity.
That is it. The calculator then shows your point estimate, your range, and the exact adjustments that moved the number.
Why this matters
Investors respect clarity. They can disagree with an input. They cannot argue with a method that is consistent and transparent.
A good valuation process is not about chasing the highest number. It is about aligning expectations with the right capital partners. Smart capital values speed to truth. Dumb money hides behind vibes.
Use this tool to start the conversation on solid ground.
Ready to run your number
Scroll to the embedded Roemer Capital Valuation Calculator. Put in your data. See the logic. Get a number you can defend. Then go build.
